Color is such an important aspect of witchcraft in general, however color in art magic is a main component. Art witches uses the color spectrum and the intention of each color to invoke its magical response within their art pieces. There been scientific studies on how our brains react to different colors. For examples, a lot of fast food restaurant chains use warm colors like red to attract people to their establishments. Fast Food Restaurants use Red in their logos and a

Using art in spell work and ritual has a long history. Art witchcraft focuses around the use of color and the creation of physical forms of art infused with magic. There are many artists who explicitly used art as an occult practice, such as Hilma Af Klint or Marjorie Cameron. Even artists who would never consider themselves to be part of the occult have discussed the spiritual and transformative nature of creating art. Art witches can use any medium of art they choose such a